Lancaster Chamber Brand Guide Resources
Welcome to the Lancaster Chamber Brand Guide Resource Center, your one-stop shop for all Chamber Brand Assets. The purpose of this space is to provide you with the proper elements and assets for usage of the Lancaster Chamber corporate brand in its various and approved forms.
If there is something that is not on this page, please contact the Director of Communications and Marketing.
*Member Media Resources – If there is a member who is looking for logo files to download such as the most appropriate Chamber logo, Proud Member Graphics, or Heather’s Headshot, then you can direct them to the website under Media Resources.
Shortcuts to Assets

BRAND GUIDELINES
Last Updated 1.10.2023
OUR ORGANIZATION
Vision
A Thriving Community for All.
Core Values
Serve. Connect. Solve. Lead.
Mission
Create the environment, facilitate
partnerships, and lead on issues that elevate business success.
Key Messaging
- The Lancaster Chamber is the “Voice” of the Lancaster County business community.
- The Lancaster Chamber is a connector of people, businesses,and communities.
- The Lancaster Chamber equips businesses with tools and resources to strengthen business success.
- The Lancaster Chamber, together with community partners, is a catalyst for change and innovation that helps shape a community where everyone thrives.

BRAND COLORS
Last Updated 5.7.2024
Corporate Logo Colors

PMS 7684
HEX #375d9d
RGB 55|93|157
CMYK 87|68|10|1

PMS 363
HEX #4B8B40
RGB 75|139|64
CMYK 74|24|100|8
Complementary Colors

PMS 7651
HEX #6A2A5B
RGB 106|42|91
CMYK 61|97|25|21

PMS 7406
HEX #F1C400
RGB 241|196|0
CMYK 1|18|94|1
Additional Corporate Colors

PMS 542
HEX #6699C2
RGB 125|174|211
CMYK 50|20|5|0

PMS 283
HEX #94C0E9
RGB 148|192|233
CMYK 39|14|0|0

PMS 368
HEX #78BC43
RGB 120|188|67
CMYK 58|2|100|0

LOGOS
Last Updated 5.7.2024
Chamber
Young Professional Network
Women
in Business
Lancaster Chamber Foundation
Lancaster Chamber BizCorp
Lancaster Chamber BizPAC
State of the County
Professional Women’s Forum
Leadercast
Agriculture Banquet
Hispanic Business Luncheon
Next150
Wake Up to the Issues
Discovering Paths
Discovering Paths Mentoring
Discovering Paths Industry Tours

FONTS
Last Updated 1.10.2023
Titillum Web – Corporate/Header Font
The Lancaster Chamber logo uses the font family Titillium. This font should also be used for main headers on all marketing materials (print or digital).

Open Sans – Secondary Font
The Open Sans font complements the brand, is easily accessible, comes in a variety of weights and italics and is a web-safe font for online and email applications. Use this font for subheaders, secondary headers, and body copy text.


CHAMBER VISUAL DESIGN ELEMENTS
Last Updated 5.14.2024

LETTERHEAD
Last Updated 1.20.2023

Instructions on installing Lancaster Chamber PointPoint Presentation Master Theme.
- Download the PowerPoint theme file (.thmx) above. Lancaster Chamber Design Theme.thmx
- Go to Design Menu Tab and click on the down arrow button with line
above to extend the themes window.
- Click on “Save Current Theme”.
- Rename the file to “Lancaster Chamber Master Theme”. Click Save. (Note: file should be saved in the default location that comes up. Do not move the file into another folder.)
- Once the file is saved, then go back to your Design Menu Tab and click on the down arrow with line
button to extend the themes window.
- You will now have your saved theme listed under “Custom”. Right-click on the newly saved theme and click “Set as Default Theme”.
- Close Microsoft PowerPoint and reopen the application.
- When you open a NEW presentation, click on “Default Theme”.

STAFF HEADSHOTS
Last Updated 5.14.2024
Heather Valudes

Abby Wiliams

Staff Photos
Staff Photos

MARKETING ASSETS
Last Updated 8.7.2024
Why Become a Member (Sales Flyer)
Lancaster Chamber Strategic Plan
Pro-Business Agenda

ICONOGRAPHY
Last Updated 1.20.2023

PHOTOGRAPHY
Last Updated -.–.—-
Authentic photography should be used whenever possible. However, oftentimes stock photography is needed. It is important to choose consistent and quality images. When creating Chamber print & digital materials, please try and use the photos found in these folders:
not secure
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